1. La necesidad
Diseñar una botella personalizada para el lanzamiento de un nuevo producto.
El cliente nos contactó para solicitarnos el diseño de una botella para un nuevo producto, un Brandy.
La botella debía huir de los estereotipos asociados a este producto, y orientada a un público más joven.
2. La solución
Un producto fresco que huye estereotipos.
La botella diseñada cuenta con cuello alto y hombros bajos, con el objetivo de destacar así su original cápsula y etiqueta.
La etiqueta en forma de gota que evoca al frescor de los cítricos que aromatizan a este Brandy.
3. El producto
Un Brandy de Jerez que rompe con todo Paradigma.
Desde la creación de su identidad corporativa hasta lograr desarrollar la botella merecedora de un cambio de paradigma de un producto clásico, el Brandy de Jerez.
Habilidades
Estudio del Estado del Arte
Diseño conceptual
Diseño 3D y renderizado
Prototipado
Impresión 3D
Diseño industrial e ingeniería
Diseño orientado a fabricación por soplado de vidrio
Estudio de usuario
Diseño conceptual
Diseño ergonómico
Diseño industrial e ingeniería
Diseño orientado a fabricación
Tras la realización de un fase de investigación de mercado, el equipo de 3DALIA comenzó con la conceptualización de la botella que ocasionaría un antes y un después en el sector del Brandy. Un sector tradicional pero que apostó por dar un aire fresco a su producto para dirigirlo a un público más joven e igual de selecto. Gracias a herramientas como Fusion 360 y, su posterior, fase de prototipado, el cliente pudo testar su producto antes de la fabricación del molde y poder llegar así al mercado con garantías.
Déjanos tus datos, ¡te llamamos!
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